There are a lot of things that go into where your page is positioned in search results. Search Engine Marketing (SEM) helps your site get noticed and one aspect of that is Search Engine Optimization (SEO). Arguably one of the most important parts of SEO are links. Both incoming and outgoing links play into your site ranking. more »
There’s A Lot of Acronyms Out There, What is SEM? We’ve gone over the difference between SEO and SEM, But what is SEM? Try thinking of SEM (search engine marketing) as a broad term and SEO (search engine optimization) as a specific term. SEM is to marketing as SEO is to public relations. SEM is more »
Last week we talked about some things to consider before creating your YouTube channel. Now we’re going to go over some of the basics about how to set up your actual channel. Creating a YouTube Channel Once you’ve made the decision that creating a YouTube channel is something that could benefit you, the next step more »
You need to be aware of what people are saying about you or your brand. We’re going to give you the top five ways to maintain your online reputation.